Week 10


Notes from my interview with Rena Doman, Perk Energy. 
Gary had created other products and had relationships with people for outsourcing.  Greatest thing that has come out of this is relationships. Do not underestimate relationships. People need to value relationships. She has met people and supported them in their endeavors and she in turn gets support from them.
She had a relationship with Emily Nelson who started High Fitness. The community itself has been phenomenal. Different fitness @simplysadiejane (Instagram) real relationships are way more powerful than anything you could ever pay for.
Biggest learning experience boils down to balance. She is learning that she needs to focus her energy where her talents are magnified the most. She has let go of things that are not talents and designated to other people.

Do you believe you have something of worth? It has to be something that changes lives and that is of so much value. The money will come.

She attributes a lot of the value of her company to social media. Most of her advertising is free. If you have something of value you will figure out how to get the resources to make it happen. Prioritize.

Go back to why you wanted to bring that product to people in the first place. Listen to Anna is the worst (Anna McFarland) who is your ideal person? What do they look like, what is going on in their life work to find that person that needs it. Take a step back. Where does this person shop, who do they follow, how will I find that person. Change their life.
Figure out your sphere of influence and share it with your passion. It will spread naturally. Share with an emotional response. She wanted to stay true to her brand. She refused certain options to grow her company and wanted it to be genuine. Don’t doubt yourself!


We talked about my dream of becoming a school counselor but at the same time I dream of being my own boss and starting my own business. I am still working toward my great big idea.

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